Graphics Posts

  • Four Design Strategies to Bring Your Timeline to Life

    Among the requests for demonstrative exhibits, timelines rank among the most frequent. This makes sense given that most of the stories attorneys tell are chronological. Timelines are a great tool for laying out the facts of a case in a …

  • A Picture's Worth Part 2 -How to Use Graphics to Complement the Rhetorical Effort

    In a previous blog, we discussed the usefulness of graphics in trial. In part 2, we delve deeper to address not only when to use graphics, but how to use them in a way that will be most persuasive to …

  • A Picture’s Worth - Using Graphics in Trial

    The phrase, “a picture is worth a thousand words” has never been more appropriate than when applied to the use of graphics during trial. Jurors not only understand messages more thoroughly when attorneys use a combination of spoken words and …

  • Overcoming Appeals to Nature and Distrust of Science

    I was having lunch on a beautiful spring day with a very smart attorney friend of mine recently. He had a big civil trial coming up that involved having to persuade a jury on some relatively complicated scientific evidence. The …

  • Satisfying a Key Juror Need in Closing Argument

    A recent study of 3,202 jurors by Sprain and Gastil (2013) reveals a critical opportunity for trial attorneys.  The researchers found that although jurors thought very highly of their fellow jurors, felt their service to be extremely rewarding and meaningful, …

  • Attorneys Need to Keep it Interesting to Keep Jurors Awake

    One of the first bits of advice I always gave novice speakers when I taught public speaking courses was that you need to keep your audience interested in what you are saying.  It is important to have good evidence in …

  • Managing the Message: Visual Case Presentation

    King County Bar Bulletin, November 2004 Ted Prosise, Ph.D. suggests how to make case presentations more persuasive and interesting wtih effective visual advocacy for both alternative dispute resolution and trial. Read the Full Article Here: http://tsongasit.wpengine.com/wp-content/uploads/2011/07/Visual-Case-Presentation-1104.pdf

  • Strategy, Planning Lead to Success

    King County Bar Bulletin, October 2005 Ted Prosise, Ph.D. discusses methods for getting an advantage in litigation. Specifically they discuss: Using a Courtroom Setting; Increasing Witness Comfort; Developing the Case Story Early; and Working with Consultants. Read the Full Article …

  • Article Commentary on "Using the Science of Persuasion in the Courtroom"

    The Jury Expert, September 2008 Chris Dominic provides commentary on Burkley and Anderson’s article that takes empirical research on persuasion and applies it to the courtroom setting in the September 2008 edition of “The Jury Expert.”

  • What No One Teaches Lawyers About Communication

    DeNovo, December 2008 Tom O’Toole, Ph.D. and Jill Schmid, Ph.D. explore some of the fundamentals of communication and advocacy that are essential to litigation but not significantly covered in most law schools. Read the Full Article Here: http://tsongasit.wpengine.com/wp-content/uploads/2011/07/denovo1208.pdf

  • Anatomy of a Medical Malpractice Verdict

    Montana Law Review, Winter 2009, v. 70, no. 1 Tom O’Toole, Bruce Boyd, and Ted Prosise explore, “Three key theories of juror decision-making and courtroom communication” in their article, “Anatomy of a Medical Malpractice Verdict.” The three theories explored include: …

  • Telling Your Client's Story in Eleven Sentences Leads to Better Trials

    DeNovo, February 2009 Tom O’Toole, Ph.D and Jill Schmid, Ph.D. address the importance and power of keeping even the most complicated cases as simple and clear as possible by prescribing eleven steps. The article can be found on pages 5-7. …

  • Seeing the Forest Through the Trees: Closing Argument and Jury Instructions

    DeNovo, August 2010 In 1950, Max Klein and Dan Robbins invented and developed the widely popular paint-by-number kits. These kits introduced everyday people to the unfamiliar world of artistic expression by providing them with the precise roadmap and tools to …

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